Micheal Pacheco Consulting, seo digital marketing

Strategic Consulting

I help ambitious businesses achieve growth through bespoke digital strategies.

Let me help you grow your business

Growth Hacking

Innovative and leverage-focused marketing where data-driven experimentation is used to identify the most effective ways to grow your business.

Digital Strategy

Break down the silo between information technology and marketing by developing an integrated strategy to attract, convert, and retain more customers.

Search Engine Optimization

UX, link building, on-page optimization, information architecture, and other white-hat strategies for getting higher rankings in organic search engines like Google.

Content Marketing

Play the long game by creating value and earning the trust of your buyer persona with great content that attracts, informs, and converts.

Email Marketing

Develop and implement effective email automation, sequencing, segmentation, A/B testing, emotion-based copywriting, and funnels to build your list.

PPC Advertising

Reach highly targeted, top-of-funnel prospects with paid social, search, and display network advertising. I am Adwords certified by Google.

Conversion Rate Optimization

Optimize your conversion rates with smart design, effective copywriting, and behavioral psychology, backed by A/B testing and data analytics.

Social Media Marketing

Grow your fanbase and drive organic traffic to your website with a strong social media marketing presence across platforms relevant to your business.

Autobiography and Qualifications

I use data and analytics to help ambitious B2B and B2C clients grow revenue by attracting, converting, and retaining more customers through bespoke digital strategies. My unique approach to Growth Marketing is derived from a disparate background in linguistics, design, computer research and engineering, music, and behavioral psychology. I've spent my entire life pursuing knowledge in ostensibly random vocations, granting me the capability to problem-solve from a completely idiosyncratic perspective.

I am certified in Content Marketing, Email Marketing, and Inbound Marketing through Hubspot. I also hold certifications from Google for both Google Adwords and Google Analytics. If Facebook Ads had a certification, rest assured I would have that, too.

My Process

Step 1: Understanding

I first seek to understand your company, your product, your customer, and your goals. If you are unclear about any of these, I will work with you to develop an understanding for the both of us. This is hands-down the most important step in the process. If I don't understand your business, I'll never be able to help take you where you want to go.

Step 2: Research

I sometimes need time to do more research into your market and your competition. This can involve a deep dive into your business, product, and buyer persona within the context of your stated goals.

Step 3: Ideation & Customization

Whiteboarding, mock-ups, brain-mapping, etc. Includes culling ideas that don't work within your business model and prioritizing ones that do in order of effectiveness, then putting everything together to develop a strategy uniquely tailored to your business.

Step 4: Implementation

Like a hands-on project manager, I often orchestrate and direct teams with 1:1 and group instruction. For smaller businesses and solopreneurs without in-house teams, I can implement many of the strategies myself.

From the Mouths of Happy Clients

“Micheal was able to bring a completely new perspective to our approach. He helped us effectively identify and target our core readership, suggested several new and lucrative marketing channels, and even shut down an idea that would have wasted six months of our time and money. Consulting with him was one of the most profitable decisions our company has made.”
Edward LipsettB2C | Owner at Kurodahan Press
Edward Lipsett, satisfied client
“Micheal consistently brings fresh ideas and strong market knowledge to our business… He is singularly responsible for completely changing how we conduct business online and would be a valuable addition to any marketing, product, or business development team.”
Gino PooreB2C | Founder & CFO at Tackle Trading
Gino Poore, satisfied client
“Micheal is industry agnostic and quickly grasps your concept and vision, then creates an action plan tailored to your business. Branding, marketing, and SEO are a few of the talents for which I have successfully contracted Micheal. He is a multi-talented strategic workhorse; a one-stop shop for Digital Strategy. I enthusiastically recommend Micheal for your business.”
Robert KatelhutB2B | Warfare Solutions
Robert Katelhut, satisfied client
“Micheal helped us double our revenue in six months.”
Hannah LeeB2B | Managing Partner at One Plum Design
seo marketing
“Micheal helped me get more clients in ways I had never dreamed of. His intelligence and knowledge of both marketing and all things technical blend seamlessly with the creative approach to problem-solving he has adopted. Need more clients? Check this guy out. If you work with Micheal, you will not regret it.”
Eli SchostakB2B | Leadership Coach
Eli Schostak, satisfied client

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